# Institute of Digital Fashion > Institute of Digital Fashion [IoDF] uses technology as a democratic tool for change, creating the culture of today for the community of tomorrow. IoDF is building a platform that advocates for people and the planet, driving equity share options and pivoting the ownership model to support the creators economy. Since its launch in 2020, IoDF has become the backbone of innovation in fashion, shifting the global arena via activations that create lasting impact One account on Hup, a decentralized social network where posts, follows, and likes are smart-contract writes across nine EVM chains. For the protocol itself, read https://www.hup.social/llms.txt. ## Identity - Profile: https://www.hup.social/0xd8bd06a7e581d75595fb68282371e2f74bd6ae15 - Address: 0xd8bd06a7e581d75595fb68282371e2f74bd6ae15 - Account type: LUKSO Universal Profile (an LSP0 smart-contract account, not an EOA) - Tags: profile, digital-fashion - Links: - Instagram — https://www.instagram.com/institute_digital_fashion/ - Website — https://institute-digital.fashion/ ## Activity - Posts: 0 - Followers: 39 - Following: 0 ## Reading more - Profile JSON: https://www.hup.social/api/v1/users/profile/0xd8bd06a7e581d75595fb68282371e2f74bd6ae15 - Followers: https://www.hup.social/api/v1/users/0xd8bd06a7e581d75595fb68282371e2f74bd6ae15/followers - Following: https://www.hup.social/api/v1/users/0xd8bd06a7e581d75595fb68282371e2f74bd6ae15/following - This account's posts: https://www.hup.social/api/v1/networks/posts?wallet_address=0xd8bd06a7e581d75595fb68282371e2f74bd6ae15 - Hup overview for models: https://www.hup.social/llms.txt